MICRO-CREDENTIAL IN STRATEGIC MANAGEMENT - 'NAVIGATING COMPETITIVE DYNAMICS AND GLOBAL CHALLENGES'

About this Module

What you will learn

"Strategic Management: Navigating Competitive Dynamics and Global Challenges," offers a deep dive into the intricacies of strategic management. Designed for professionals seeking to enhance their strategic thinking and competitive positioning skills, the MC covers a broad spectrum of topics. These include developing offensive and defensive strategies, mastering the timing of strategic moves, understanding mergers, acquisitions, and vertical integration, as well as exploring the nuances of competing in international markets. Additionally, the MC delves into corporate diversification strategies and addresses critical aspects of ethics, corporate social responsibility, and environmental sustainability in strategic decision-making. This comprehensive program is tailored to equip participants with the tools and insights needed to excel in today's dynamic business environment.

What skills you will gain

Leadership and Management Strategy Strategy and Operation Business Development Decision Making

Total contents and assessments

5 videos, 5 learning activities and 2 assessments

Module Details

CLUSTER : Business & Management ( SP )
MODE/DURATION : Flexible
LENGTH : 70 days
EFFORT : 4
LEVEL : Intermediate
LANGUAGE : English
CERTIFICATE : Yes
CPD POINT : 0
PRICE : Free

Associated Course (s) :
No Course

 Syllabus

1.1 Offensive-strategic options
1.2 Defensive strategic options
1.3 Timing as a strategic move
1.4 Strengthening market position via scope of operations
1.4.1 Horizontal merger and acquisition strategies
1.4.2 Vertical integration strategies
1.4.3 Outsourcing strategies (narrowing the scope

2.1 Reasons to enter foreign market
2.2 Complexities of competition across national borders
2.3 Strategic options

3.1 Justification for diversification
3.2 Approaches to business diversification
3.3 Diversification into related and unrelated business

4.1 Ethical standards
4.2 Drivers for unethical behaviour
4.3 Corporate Social Responsibility

5.1 environmental sustainability
5.2 Supply chain sustainability
5.3 Related Strategy

Our Instructor

DR. ALISA BINTI IBRAHIM

Course Instructor
UiTM Shah Alam
4.3 (average sufo) instructor rating 11 course(s)

DR. ZOEL-FAZLEE BIN OMAR

Course Instructor
UiTM Shah Alam
4.3 (average sufo) instructor rating 11 course(s)

PROFESOR MADYA DR HERWINA BINTI ROSNAN

Course Instructor
UiTM Shah Alam
4.3 (average sufo) instructor rating 8 course(s)

DR. SHARIZAN BT SHARKAWI

Course Instructor
UiTM Shah Alam
4.3 (average sufo) instructor rating 15 course(s)

DR. HAMIDAH BINTI MD YUSOP

Course Instructor
UiTM Shah Alam
4.3 (average sufo) instructor rating 8 course(s)