MICRO-CREDENTIAL IN INDUSTRIAL ECONOMIC: ENHANCING PRODUCTIVITY & ECONOMIC EFFICIENCY

About this Module

What you will learn

Students will be able to analyze industrial market structures by examining how different market forms such as perfect competition, monopoly, and oligopoly influence firm behavior, pricing strategies, and overall competitiveness. They will also be able to assess the role of technology and innovation by evaluating how advancements such as automation, artificial intelligence, and digital transformation improve productivity, reduce costs, and support sustainable industrial growth. In addition, students will be able to evaluate resource allocation and cost strategies by analyzing how firms efficiently utilize limited resources, minimize production costs, and maximize profits in response to market demand. Furthermore, students will be able to examine government policies and industrial regulations by understanding how taxation, subsidies, and regulatory frameworks affect industrial performance, market stability, and economic welfare. Finally, students will be able to apply industrial economic principles in real-world contexts by addressing industry challenges such as workforce development, supply chain management, and global competition.

What skills you will gain

Gamification, economic, leadership and managing organization

Total contents and assessments

6 videos, 10 slides, 10 activities

Module Details

CLUSTER : Business & Management ( SP )
MODE/DURATION : Flexible
LENGTH : 20 days
EFFORT : 168
LEVEL : Beginner
LANGUAGE : English
CERTIFICATE : Yes
CPD POINT : 0
PRICE : Free

Associated Course (s) :
No Course

 Syllabus

1.1 PERFECT COMPETITION
• CHARACTERISTICS OF A PERFECTLY COMPETITIVE MARKET
• PRICE DETERMINATION UNDER PERFECT COMPETITION
• SHORT-RUN AND LONG-RUN EQUILIBRIUM
• ADVANTAGES AND LIMITATIONS OF PERFECT COMPETITION
• REAL-WORLD EXAMPLES
1.2 MONOPOLY AND OLIGOPOLY
• DEFINITION AND CHARACTERISTICS OF MONOPOLY
• SOURCES OF MONOPOLY POWER
• OLIGOPOLY MARKET FEATURES AND INTERDEPENDENCE
• PRICING AND OUTPUT DECISIONS
• ADVANTAGES AND DISADVANTAGES OF MONOPOLY AND OLIGOPOLY
1.3 MONOPOLISTIC COMPETITION
• FEATURES OF MONOPOLISTIC COMPETITION
• PRODUCT DIFFERENTIATION AND BRANDING
• SHORT-RUN AND LONG-RUN EQUILIBRIUM
• NON-PRICE COMPETITION
• EXAMPLES FROM SERVICE AND RETAIL INDUSTRIES

2.1 FIRM BEHAVIOR AND OBJECTIVES
• PROFIT MAXIMIZATION
• SALES REVENUE MAXIMIZATION
• MARKET SHARE GROWTH
• CORPORATE SOCIAL RESPONSIBILITY
• BUSINESS SUSTAINABILITY OBJECTIVES
2.2 MARKET CONCENTRATION AND INDUSTRIAL PERFORMANCE
• MEANING OF MARKET CONCENTRATION
• CONCENTRATION RATIOS AND HERFINDAHL-HIRSCHMAN INDEX (HHI)
• MARKET POWER AND EFFICIENCY
• RELATIONSHIP BETWEEN MARKET STRUCTURE AND PERFORMANCE
• INDUSTRY CASE STUDIES
2.3 BARRIERS TO ENTRY AND EXIT
• TYPES OF ENTRY BARRIERS
• ECONOMIES OF SCALE
• LEGAL AND REGULATORY BARRIERS
• TECHNOLOGICAL BARRIERS
• IMPACT ON COMPETITION AND MARKET EFFICIENCY

3.1 ECONOMIES AND DISECONOMIES OF SCALE
• INTERNAL ECONOMIES OF SCALE
• EXTERNAL ECONOMIES OF SCALE
• DISECONOMIES OF SCALE
• MINIMUM EFFICIENT SCALE
• BUSINESS EXAMPLES
3.2 COST FUNCTIONS AND COST CURVES
• FIXED, VARIABLE, AND TOTAL COSTS
• AVERAGE AND MARGINAL COSTS
• SHORT-RUN AND LONG-RUN COST CURVES
• COST MINIMIZATION
• RELATIONSHIP BETWEEN COSTS AND OUTPUT
3.3 CAPACITY UTILIZATION AND PRODUCTIVITY
• MEANING OF CAPACITY UTILIZATION
• MEASURING PRODUCTIVITY
• FACTORS AFFECTING PRODUCTIVITY
• IMPROVING OPERATIONAL EFFICIENCY
• INDUSTRIAL PRODUCTIVITY INDICATORS

4.1 PRICE DISCRIMINATION
• TYPES OF PRICE DISCRIMINATION
• CONDITIONS FOR SUCCESSFUL PRICE DISCRIMINATION
• EXAMPLES IN DIFFERENT INDUSTRIES
• BENEFITS AND DRAWBACKS
• CONSUMER WELFARE IMPLICATIONS
4.2 PRODUCT DIFFERENTIATION AND BRANDING
• IMPORTANCE OF PRODUCT DIFFERENTIATION
• BRANDING STRATEGIES
• INNOVATION AND QUALITY IMPROVEMENT
• CONSUMER PREFERENCES
• COMPETITIVE ADVANTAGE
4.3 COLLUSION AND CARTEL BEHAVIOR
• DEFINITION OF COLLUSION AND CARTELS
• FORMS OF COLLUSION
• PRICE FIXING AND MARKET SHARING
• LEGAL IMPLICATIONS
• EXAMPLES OF CARTEL CASES

Our Instructor

MOHD FAIZAL AZRUL AZWAN BIN MUHAMED @ CHE HARUN

Course Instructor
UiTM Kampus Jengka
4.3 (average sufo) instructor rating 50 course(s)

DR. NUR FAKHZAN BINTI MARWAN

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 13 course(s)

Course Instructor
4.3 (average sufo) instructor rating 1 course(s)

MOHD AZHARUL BIN AZEMI

Course Instructor
UiTM Kampus Jengka
4.3 (average sufo) instructor rating 32 course(s)

DR. NURROHANA BINTI AHMAD

Course Instructor
UiTM Kampus Jengka
4.3 (average sufo) instructor rating 14 course(s)

ADIBAH BINTI HUSSIN

Course Instructor
UiTM Kampus Jengka
4.3 (average sufo) instructor rating 17 course(s)