MICRO-CREDENTIAL IN MARKET SURVIVAL: FROM PRICE TAKER TO MARKET DOMINATOR

About this Module

What you will learn

This microcredential differentiates itself from conventional market structure courses by transforming theoretical concepts into interactive decision-making experiences, where students simulate real-world firm behavior across different market environments. The course integrates Malaysian industry cases, digital economy contexts, and experiential simulations, ensuring higher engagement and practical understanding.

What skills you will gain

Analytical Thinking Skills, Problem-Solving Skills and Decision-Making Skills

Total contents and assessments

5 videos, 2 assessments and 4 activities

Module Details

CLUSTER : Business & Management ( SP )
MODE/DURATION : Flexible
LENGTH : 5 days
EFFORT : 3
LEVEL : Beginner
LANGUAGE : English
CERTIFICATE : Yes
CPD POINT : 0
PRICE : Free

Associated Course (s) :
No Course

 Syllabus

Learning Requirement
Facilitators' Information
Assessment/Grading Information
References list
Etiquette
Disclaimer
Ice-Breaking Activity
Entrance Survey

Learning outcome
Definition of the market
Introduction of the market structure

Learning outcome
Introduction to Perfect Competition
Characteristics
Short-Run Equilibrium
Shut-down point
Long-Run Equilibrium
Activity

Learning outcome
Introduction to Monopolistic Competition
Characteristics
Short-Run Equilibrium
Shut-down point
Long-Run Equilibrium
Activity

Learning outcome
Introduction to Oligopoly
Characteristics
Short-Run Equilibrium
Shut-down point
Long-Run Equilibrium
Activity

Learning outcome
Introduction to Monopoly
Characteristics
Short-Run Equilibrium
Shut-down point
Long-Run Equilibrium
Activity

Our Instructor

DR. NOR AZIAH BINTI ABD KADIR

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 15 course(s)

AZNIZA BINTI AHMAD ZAINI

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 10 course(s)

DR. NURUL NADIA BINTI ABD AZIZ

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 9 course(s)

DR. MOHD IQBAL BIN MOHD NOOR

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 12 course(s)

DR. MUHAMMAD FUAD BIN ABDULLAH

Course Instructor
UiTM Kampus Raub
4.3 (average sufo) instructor rating 15 course(s)