BUSINESS RESEARCH APPLICATION

About this Course

Course Description

This is a specialization course in carrying out research methodology. It is both qualitative and quantitative in nature designed to enhance strategic, analytical and inquisitive approach of applying knowledge acquired in other functional areas of the MBA curriculum. The emphasis therefore is on process without sacrificing contents though it may differ in vigorous treatment as data gathering and analysis.

Course Learning Outcomes

1 ) CREATE BUSINESS RESEARCH PROPOSAL AND APPROPRIATE STATISTICAL OUTPUT FROM EXISTING INFORMATION TO SOLVE BUSINESS ISSUES. (PLO2,C6)
2 ) IDENTIFY RESEARCH ETHICS AND PROFESSIONALISM IN CURRENT LOCAL AND GLOBAL BUSINESS RESEARCH ARTICLES. (PLO11, A2)
3 ) DEMONSTRATE COMMUNICATION SKILLS IN ORAL AND WRITING IN PRESENTING A RESEARCH PROPOSAL (PLO5, A3)

Course Details

STATUS : Open
DURATION : FLEXIBLE
EFFORT : 2
MODE : 100% Online
COURSE LEVEL : Beginner
LANGUAGE : English
CLUSTER : Business & Management ( SP )

 Syllabus

No information

Our Instructor

DR. NUR ARFAH BINTI MUSTAPHA

Course Instructor
UiTM Shah Alam

DR. ZURINA BINTI ISMAIL

Course Instructor
UiTM Shah Alam

PROFESOR MADYA DR NOR IRVONI BINTI MOHD ISHAR

Course Instructor
UiTM Shah Alam

 Frequently Asked Questions

A1 : A research methodology refers to how you plan to execute a project. It's the overall strategy for how you intend to turn your research idea into a complete work. It can also refer to a chapter or section of an academic research paper that explains how you approach your research. Beyond your execution plan, the methodology section also explains the justification behind your strategy and why it's the best for getting accurate results.