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Course Info

About this Course

This course seeks to apply basic knowledge of customer service and technology fundamentals in business today. It also emphasizes a thorough understanding of customer service industry and explores the knowledge of current trends that lead to the successful implementation of customer service. It places a special emphasis on self-assessment and the mastery of the knowledge to improve individual and corporate productivity.

Course Syllabus

What is Customer Service?
1.1 What is Customer Service?
1.2 Understanding of Satisfaction
1.3 Why is Excellent Customer Service so Rare?
1.4 Five Needs of Every Customer
1.5 External and Internal Customers
1.6 Customer Attributes
1.7 Cost of Losing a Customer

The Challenges of Customer Service
2.1 Barriers to Excellent Customer Service
2.2 Power of Perception
2.3 Understanding Expectations
2.4 Scope of Influence
2.5 Reputation Management
2.6 Techniques for Exceeding Customers’ Expectations
2.7 Keys to Credibility
2.8 Importance of Values
2.9 Ethics in Customer Service
2.10 Current Status of Customer Service
2.11 New Trends in Customer Service

Problem Solving
3.1 Role of Problem Solving in Customer Service
3.2 Creativity and Problem Solving
3.3 Problems as Opportunities
3.4 Confronting conflict
3.5 Problem-Solving Process
3.6 Problem-Solving Strategies
3.7 Developing Negotiation Skills
3.8 Professional Approaches to Apologizing and Conveying Bad News
3.9 Barriers to Problem-Solving and Decision Making
3.10 Importance of Follow-Up in Problem Solving

Strategy for Formulating a Plan for Success
4.1 Why a Strategy?
4.2 Planning
4.3 Importance of Infrastructure
4.4 Culture
4.5 High Touch and Low-Touch Customers
4.6 Consumption Behavior
4.7 Segmentation of Your Market
4.8 Development of a Strategy

Empowerment
5.1 What is Empowerment?
5.2 Importance of a Mission and Purpose Statement
5.3 Empowerment = Opportunity
5.4 Examples of Empowerment
5.5 Steps to Empowering Customer Service Providers
5.6 Coproduction of Customer Service
5.7 Why Coproduction Works
5.8 Design of Systems
5.9 Guidelines for System Design

Frequently Asked Questions

Q1 : Who can join this course?
A1 : Everyone can join this course.