BUSINESS ANALYTICS AND FINANCIAL MODELLING

About this Course

Course Description

This course provides and introduction to the field of business analytics, which has been defined as the extensive use of data i.e. statistical and quantitative analysis, descriptive and predictive and prescriptive models. The use of Excel and Tableau as an analytics tool to support business analytics is discussed. Moreover, the application of selected data mining techniques to business decision making situations is also illustrated. Financial modeling is the art of building a model using excel to depict financial statements and scenario analysis. It builds a structure that integrates various statements and schedules to enable decision-making. Students actively participate in the delivery of this course through case, problem-based learning and project presentations.

Course Learning Outcomes

1 ) Display skills in using Tableau software and Microsoft Excel in data visualization and analysis. (PLO2, P2) ( A5 )
2 ) Demonstrate managerial skills in data-driven business and finance environment. (PLO8, A3) ( C3 )
3 ) Apply the theories, concept and applications of business analytics in supporting managerial decisions. (PLO6, C3) ( C3 )

Course Details

STATUS : Open
DURATION : FLEXIBLE
EFFORT : 3 hours per week
MODE : 100% Online
COURSE LEVEL : Intermediate
LANGUAGE : English
CLUSTER : Business & Management ( SP )

 Syllabus

1.1 What is Business Analytics
1.2 Evolution of Business Analytics
1.3 Scope of Business Analytics
1.4 Data for Business Analytics
1.5 Models in Business Analytics
1.6 Problem Solving with Analytics

Our Instructor

NABILA BINTI AHMAD

Course Instructor
UiTM Kampus Sungai Petani

FAUZIAH BINTI MOHAMAD YUNUS

Course Instructor
UiTM Kampus Sungai Petani

MOHD SHAFIZ BIN SAHARAN

Course Instructor
UiTM Kampus Sungai Petani

DR. CHALEEDA A/P SOM SAK

Course Instructor
UiTM Kampus Sungai Petani

AZLIN BINTI AZMAN

Course Instructor
UiTM Kampus Sungai Petani

DR. HASROLEFFENDY BIN HASSAN

Course Instructor
UiTM Kampus Sungai Petani

 Frequently Asked Questions

A1 : It is free.

A2 : Yes, of course. You can utilize the topics and applications taught in this subject in many fields of works as well as businesses.