FUNDAMENTALS OF HOSPITALITY AND TOURISM INDUSTRY

About this Course

Course Description

This introductory course provides student with the scope and complexity of the hospitality industry by exploring the relationships of lodging, tourism, food and beverage, culinary arts and other sub industries. It introduces key hospitality management definitions and the opportunity available to achieve a successful hospitality career. It encompasses the study of organization, functions, operations and management of the hospitality industry, safety, security and environmental practices.

Course Learning Outcomes

No information

Course Details

STATUS : Open
DURATION : FLEXIBLE
EFFORT : 2 hours
MODE : 100% Online
COURSE LEVEL : Beginner
LANGUAGE : English
CLUSTER : Business & Management ( SP )

 Syllabus

1.1 The Scope of the Hospitality Industry
1.2 The Mission and Product of Hospitality
1.3 Pursuing Opportunities in Hospitality

2.1 The Relationship of Hospitality to Travel and Tourism
2.2 Marketing and Promoting Tourism and Travel
2.3 The Effects of Hospitality, Tourism and Travel
2.4 Classification of Tourism


3.1 Classifying Lodging Properties
3.2 Restaurant Classification
3.3 Process of Hotel Development and Design
3.4 The Relationship of Market, Menu and Concept
3.5 Marketing of Accommodation and Food Service
3.6 Types of Lodging Ownership
3.7 Restaurant Ownership


4.1 Meetings, Incentives, Conventions and Expositions/
Events
4.2 Recreation, Theme Park and Clubs
4.3 Gaming Entertainment

5.1 Safety standards as they relate to the hospitality and tourism industry
5.2 Outline security procedures

5.3 Risk Management
5.4 Identify industry regulatory agencies/organizations
5.5 Describe the latest conservation and sanitation practices

6.1 Demographic and Socioeconomic Trends
6.2 Technological Innovations
6.3 Government Regulation and the Hospitality Industry

7.1 Hospitality and tourism management competencies
7.2 Analyze methods of dealing with various workplace related issues

Our Instructor

SITI ZURAINI BINTI RAMLEY ALAN

Course Instructor
UiTM Kampus Kota Kinabalu

DR. SABRINA BINTI TARMUDI

Course Instructor
UiTM Kampus Puncak Alam

DR. ZAHARAH BINTI MOHAMED RANI

Course Instructor
UiTM Kampus Permatang Pauh

DATIN ZULIAH BINTI HAJI ABD HAMID

Course Instructor
UiTM Kampus Puncak Alam

 Frequently Asked Questions

A1 : Hospitality industry is comprising businesses that serve guests away from home. It can be defined by its scope, mission and providers.