ISLAMIC TOURISM

About this Course

Course Description

This course introduces the concepts of Islam and tourism to further enhance greater understanding of tourism businesses from the Islamic perspectives. The students will be given the basic knowledge of the Islamic civilization, Islamic world, Islamic travel, Islamic law and tourism, and how to design and develop travel businesses targeted to the Global Islamic market

Course Learning Outcomes

1 ) Design an innovation or invention in Islamic product and services in relation to the tourism businesses ( C5 )
2 ) Explain the important of Islam, its concept and theories as a new tourism phenomenon and as part of business system ( C2 )
3 ) Demonstrate capacity as part of team members to evaluate application of Islamic theories and concepts on existing tourism products/services ( A3 ) 3

Course Details

STATUS : Open
DURATION : FLEXIBLE
EFFORT : 3
MODE : 100% Online
COURSE LEVEL : Intermediate
LANGUAGE : English
CLUSTER : Business & Management ( SP )

 Syllabus

Basic concepts and definitions of Islamic Tourism
1.2 Tourism and Islamic Shariah
1.2.1 The concept of Islamic Shariah
1.2.2 Islamic Management: Maqasid Al Shariah in the Management Strategy in Tourism
1.2.3 Moderation and Balance in Islam (Wassatiyah)
1.3 Components of the Tourism industry

2.1 The Rise of Islam in the World
2.2 The Emergence of Islamic World System
2.3 The Islamic World in the Age of European Expansion
1500-1800
2.4 The Islamic World in the Era of Western Domination 1800
to Present

1.1 The Economy in Muslim Societies
1.2 The Ordering of Muslim societies
1.3 Knowledge, its transmission and the Making of Muslim
Societies
1.4 Artistic Expression of Muslim Societies

4.1 Demand by Muslim tourists
4.2 Halal Food and Tourism: Prospects and Challenges
4.3 Islamic Standards in Hotels
4.4 Islamic Heritage and Culture
4.5 Islamic Tour and Packages
4.6 Ecological and Environmental in Islamic Legacy

5.1 Definition of Islamic Marketing
5.2 Strategic Islamic Marketing
5.3 Islamic Marketing Mix
5.4 Muslim and Non Muslim Market

6.1 The Global Halal Market: Creating New Economy
and New Wealth

Our Instructor

SITI SABARIAH BT HAJI ISMAIL

Course Instructor

PROFESOR DR NOR'AIN BINTI HAJI OTHMAN

Course Instructor

DR. NOR ASMALINA BT MOHD ANUAR

Course Instructor
UiTM Kampus Puncak Alam

DATIN DR ARNI BINTI ABDUL GANI

Course Instructor
UiTM Kampus Puncak Alam

 Frequently Asked Questions

A1 : Yes, all materials are public and can be downloaded for learning purpose.