BUSINESS COMMUNICATION

About this Course

This course is designed to give students a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favorable image. This course focuses on the fundamentals of good business writing, including protocols of electronic mail, instant messaging and texting, and formal reports. In addition, there will be oral presentation, idea pitching and mock interview to encourage good personal and interpersonal skills so that students will be thoroughly prepared to take part in real-world business situations. This course also aims to help students understand various aspects of business communication and to acquire the skills of good business communication as demanded by employers. The course stresses on correct language and appropriate business attitude in speaking and writing. The course presents a picture of communication in the business world.

Course Learning Outcomes

1) Demonstrate clear verbal and written communication skills suitable for the workplace.
2) Perform interpersonal skills and professionalism appropriate for job interviews
3) Demonstrate autonomy and responsibility skills through group projects related to business

Course Syllabus

+ Course Syllabus

1) Introduction
2) Visual Communication
3) Report Writing
4) Meetings
5) Business Letters and Memoranda
6) Job Application and Resume
7) Job Interview

Frequently Asked Questions

Q1 : Why is it important to learn about Business Communication?
A1 : Effective business communication is essential for the success and growth of every organization.