Course Syllabus
Introduction of typography
Function of Type
Type as an image
Manipulating Feelings and Reactions
Type as communication
Type concept in design
History of typography
Understand the origin of typography:
• Pictograph
• Cuneiform
• Hieroglyphics
• Roman
Families of typography anatomy of typography
Understand the typefaces families:
• Black Letter/ text Letter
• Roman Serif
• Square Serif
• Bracketed Serif
• San Serif
• Script and Cursive
Miscellaneous or novelty
Understand on:
• Apex and Vertex
• X- Height
• Roman and Italic
• Arm and Leg
• Bowl, Counter and Crotch
• Cross Bar and Cross Strokes
• Ascender and Descender
• Ear and Spur
• Hairline and Stem
• Loop, Link and tail
• Eye, Spine and Shoulder
• Swashes and Flag
• Beak and Barb
• Terminal
Point Size in Typefaces
Elemental rules of typography
Understand on:
• Type Measurement
• Point
• Pica
• Em and En
• Leading
• Kerning
• Letter Spacing
• Word Spacing
* Line Spacing
Typography compositon readability and legibility
Understand on:
• Type Composition
• Flush left
• Flush right
• Justified
• Centred
• Contour
• Run- around
• Shaped
• Asymmetric
• Vertical type
• Inclined type
Readability and Legibility
Creative typography
Understand on:
• Layout Arrangement
• Newsletter Design
• Function of Newsletter
• Guideline and Specification for Newsletter
• Producing Newsletter
• Magazine Design
• Factor of Producing
• Magazine
• Brochure Design
• Consistent Format
• Folding a Brochure
Introduction to page composition
Understand all the elements of a page:
• Page Size
• Grid Layout
• Columns
• White Space
• Gutter
• Margins
• Focal Point
• Path
The elements and manipulating text
Understand on:
• Image Arrangement
• A Good Image
• Balance in Producing a Mood
• Symmetry
• Asymmetry
Adding Special Effects
Understand on:
• Adjusting Spacing for Text
• Line Spacing
• Word and Letter
• Spacing
• Character Spacing
• Hyphenation
• Nonbreaking Spaces
• Adding Special Design Effects
• Enlarging an initial Capital
• Creating Drop Cap
• Pull Quotes
• Paragraph Rules
Designing effective Publication
Understand on:
• Design Consideration
• Design Guidelines
• Tools for Effective Design
• White Space
• Type Style
• Reverses
• Color
• Bleeds
• Drop Shadows
• Photo Cropping
Type through graft
Understand on:
• Image Arrangement
• A Good Image
• Balance in Producing a Mood
• Symmetry
• Asymmetry
Function of Type
Type as an image
Manipulating Feelings and Reactions
Type as communication
Type concept in design
History of typography
Understand the origin of typography:
• Pictograph
• Cuneiform
• Hieroglyphics
• Roman
Families of typography anatomy of typography
Understand the typefaces families:
• Black Letter/ text Letter
• Roman Serif
• Square Serif
• Bracketed Serif
• San Serif
• Script and Cursive
Miscellaneous or novelty
Understand on:
• Apex and Vertex
• X- Height
• Roman and Italic
• Arm and Leg
• Bowl, Counter and Crotch
• Cross Bar and Cross Strokes
• Ascender and Descender
• Ear and Spur
• Hairline and Stem
• Loop, Link and tail
• Eye, Spine and Shoulder
• Swashes and Flag
• Beak and Barb
• Terminal
Point Size in Typefaces
Elemental rules of typography
Understand on:
• Type Measurement
• Point
• Pica
• Em and En
• Leading
• Kerning
• Letter Spacing
• Word Spacing
* Line Spacing
Typography compositon readability and legibility
Understand on:
• Type Composition
• Flush left
• Flush right
• Justified
• Centred
• Contour
• Run- around
• Shaped
• Asymmetric
• Vertical type
• Inclined type
Readability and Legibility
Creative typography
Understand on:
• Layout Arrangement
• Newsletter Design
• Function of Newsletter
• Guideline and Specification for Newsletter
• Producing Newsletter
• Magazine Design
• Factor of Producing
• Magazine
• Brochure Design
• Consistent Format
• Folding a Brochure
Introduction to page composition
Understand all the elements of a page:
• Page Size
• Grid Layout
• Columns
• White Space
• Gutter
• Margins
• Focal Point
• Path
The elements and manipulating text
Understand on:
• Image Arrangement
• A Good Image
• Balance in Producing a Mood
• Symmetry
• Asymmetry
Adding Special Effects
Understand on:
• Adjusting Spacing for Text
• Line Spacing
• Word and Letter
• Spacing
• Character Spacing
• Hyphenation
• Nonbreaking Spaces
• Adding Special Design Effects
• Enlarging an initial Capital
• Creating Drop Cap
• Pull Quotes
• Paragraph Rules
Designing effective Publication
Understand on:
• Design Consideration
• Design Guidelines
• Tools for Effective Design
• White Space
• Type Style
• Reverses
• Color
• Bleeds
• Drop Shadows
• Photo Cropping
Type through graft
Understand on:
• Image Arrangement
• A Good Image
• Balance in Producing a Mood
• Symmetry
• Asymmetry
Frequently Asked Questions
Q1 : What kind of assessment method use in this course?
A1 : Assignments are designed to let you apply what you've been learning and try out the concepts yourself. Each unit assignment has been broken down into multiple steps that align with the design process.
Q2 : What are the variety of media offers in this course?
A2 : Videos introduce a concept, demonstrate a technique, feature interviews where we bring in instructor-learners to share their knowledge with you. We often include text above the video and there is sometimes text below as well. Make sure to scroll down so you don't miss additional content or activities!
A1 : Assignments are designed to let you apply what you've been learning and try out the concepts yourself. Each unit assignment has been broken down into multiple steps that align with the design process.
Q2 : What are the variety of media offers in this course?
A2 : Videos introduce a concept, demonstrate a technique, feature interviews where we bring in instructor-learners to share their knowledge with you. We often include text above the video and there is sometimes text below as well. Make sure to scroll down so you don't miss additional content or activities!