Course Syllabus
Broadcasting as a mass communication medium
1. Origins of Electronic Media
2. the characteristics of traditional mass media
3. The characteristics of the World Wide Web
4. Trends and terminology
5. Current and future influences
6. Top ten reasons of studying electronic media
Components and history of the electronic media
1. Film
2. Radio
3. Television
4. Recording
5. Cable
6. Satellite
7. Video Games
8. The internet and World Wide Web
Telecommunications history and practices in Malaysia
1. Early Radio development in Malaysia
2. The coming of television
3. Privatization of Broadcasting Industry in Malaysia
4. The Rise of Cable Television in Malaysia
5. Satellite television
6. Telecommunication and Multimedia Act 1998
Telecommunications systems in other parts of the World
1. Comparative electronic media system
2. Differences in Electronic media system: A model
3. Electronic media in other countries
4. New World Information Order
5. International electronic media system
6. International Radio Broadcasters
7. Unofficial International services: Clandenstine and Pirates
8. International obligations
Radio
1. Early Inventors and Inventions
2. Radio becomes a mass medium
3. The beginning of commercial radio
4. Influences of early radio
5, World War II
6. AM Radio
7. FM Radio
8. Radio goes digital
Television
1. The experimental years
2. The Big Freeze
3. The Golden Age
4. Upheaval and Education
5. Increased choice and competition
6. Digital Television
7. Industry structure
8. Technological challenges
Cable, Satellite and other delivery system
1. Cable delivery
2. Satellite delivery
3. Microwave delivery
4. Point-to-point or One-to-one communication
5. Internet delivery
6. The changeover to digital
The Internet
1. History of the Internet and the World Wide Web
2. Internet resources
3. The rise of Internet radio
4. Television''s migration to the web
5. How the Internet works
6. Internet users
7. The World Wide Web and the mass media
8. The Internet and television
9. Weblogs
Operating, producing and distribution
1. Radio
2. Television
3. Cable and satellite system
4. Production and distribution
5. Cable television
6. Broadcast Media
7. Satellite delivery
Broadcast programming
1. Types of programs
2. Where radio comes from
3. Who pays for programs
4. Who schedule programs
5. Types of programs
6. What types of channels carry what types of programs
7. How programs are scheduled
Supporting industries in broadcasting and multimedia
1. Advertising: 3000BC to 1990
2. Early radio advertising
3. Early television advertising
4. Advertising: 1990 to present
5. Criticism of advertising
Broadcasting and multimedia ethics, rules and regulations
1. The beginnings of regulation
2. The basis of regulatory power
3. Overview of regulations
4. Other legal concerns
5. The Telecommunication Act of 1996
6. Other legal Issues
7. Ethical Issues
The Influences and Effects of Mass Media
1. Strong Effects
2. Limited Effects
3. Moderate Effects
4. Powerful Effects
5. Effects of Mediated Violence
6. Effects of Offensive Songs Lyrics
7. Effects of Video Games
8. Effects of the Internet
9. Agenda Setting and Uses of Gratification of Mass Media
10. Media Violance
The future of broadcasting and multimedia
1. Messaging system
2. Computers
3. Music
4. Television
5. Cameras
6. Home Networking
7. A wireless world
1. Origins of Electronic Media
2. the characteristics of traditional mass media
3. The characteristics of the World Wide Web
4. Trends and terminology
5. Current and future influences
6. Top ten reasons of studying electronic media
Components and history of the electronic media
1. Film
2. Radio
3. Television
4. Recording
5. Cable
6. Satellite
7. Video Games
8. The internet and World Wide Web
Telecommunications history and practices in Malaysia
1. Early Radio development in Malaysia
2. The coming of television
3. Privatization of Broadcasting Industry in Malaysia
4. The Rise of Cable Television in Malaysia
5. Satellite television
6. Telecommunication and Multimedia Act 1998
Telecommunications systems in other parts of the World
1. Comparative electronic media system
2. Differences in Electronic media system: A model
3. Electronic media in other countries
4. New World Information Order
5. International electronic media system
6. International Radio Broadcasters
7. Unofficial International services: Clandenstine and Pirates
8. International obligations
Radio
1. Early Inventors and Inventions
2. Radio becomes a mass medium
3. The beginning of commercial radio
4. Influences of early radio
5, World War II
6. AM Radio
7. FM Radio
8. Radio goes digital
Television
1. The experimental years
2. The Big Freeze
3. The Golden Age
4. Upheaval and Education
5. Increased choice and competition
6. Digital Television
7. Industry structure
8. Technological challenges
Cable, Satellite and other delivery system
1. Cable delivery
2. Satellite delivery
3. Microwave delivery
4. Point-to-point or One-to-one communication
5. Internet delivery
6. The changeover to digital
The Internet
1. History of the Internet and the World Wide Web
2. Internet resources
3. The rise of Internet radio
4. Television''s migration to the web
5. How the Internet works
6. Internet users
7. The World Wide Web and the mass media
8. The Internet and television
9. Weblogs
Operating, producing and distribution
1. Radio
2. Television
3. Cable and satellite system
4. Production and distribution
5. Cable television
6. Broadcast Media
7. Satellite delivery
Broadcast programming
1. Types of programs
2. Where radio comes from
3. Who pays for programs
4. Who schedule programs
5. Types of programs
6. What types of channels carry what types of programs
7. How programs are scheduled
Supporting industries in broadcasting and multimedia
1. Advertising: 3000BC to 1990
2. Early radio advertising
3. Early television advertising
4. Advertising: 1990 to present
5. Criticism of advertising
Broadcasting and multimedia ethics, rules and regulations
1. The beginnings of regulation
2. The basis of regulatory power
3. Overview of regulations
4. Other legal concerns
5. The Telecommunication Act of 1996
6. Other legal Issues
7. Ethical Issues
The Influences and Effects of Mass Media
1. Strong Effects
2. Limited Effects
3. Moderate Effects
4. Powerful Effects
5. Effects of Mediated Violence
6. Effects of Offensive Songs Lyrics
7. Effects of Video Games
8. Effects of the Internet
9. Agenda Setting and Uses of Gratification of Mass Media
10. Media Violance
The future of broadcasting and multimedia
1. Messaging system
2. Computers
3. Music
4. Television
5. Cameras
6. Home Networking
7. A wireless world
Frequently Asked Questions
Q1 : How do I get more information about this course?
A1 : You can get more information about this course by the following ways: 1. Read all the information provided at the Homepage 2. Drop a comment at the comment section 3. Send an email directly to the instructors.
Q2 : What time zone applies to the deadlines in this class?
A2 : All deadlines and responses to the MOOC are according to Malaysia local time (GMT+8)
Q3 : Will I have access to the instructor if I have questions?
A3 : You may drop your question at the comment section. Alternatively, you may send an email to the instructor directly. (Please refer Homepage > Your Instructors)
Q4 : Who does all the grading in a MOOC?
A4 : All grading of assessments and quizzes will be generated automatically by the system. For short essay/explanation questions, it will be graded by the instructors. However, all grading will be supervised by the instructors.
Q5 : Who should enroll the course?
A5 : Students majoring in broadcasting and all learners who have interest to expand their knowledge on broadcasting.
A1 : You can get more information about this course by the following ways: 1. Read all the information provided at the Homepage 2. Drop a comment at the comment section 3. Send an email directly to the instructors.
Q2 : What time zone applies to the deadlines in this class?
A2 : All deadlines and responses to the MOOC are according to Malaysia local time (GMT+8)
Q3 : Will I have access to the instructor if I have questions?
A3 : You may drop your question at the comment section. Alternatively, you may send an email to the instructor directly. (Please refer Homepage > Your Instructors)
Q4 : Who does all the grading in a MOOC?
A4 : All grading of assessments and quizzes will be generated automatically by the system. For short essay/explanation questions, it will be graded by the instructors. However, all grading will be supervised by the instructors.
Q5 : Who should enroll the course?
A5 : Students majoring in broadcasting and all learners who have interest to expand their knowledge on broadcasting.